How does link building influence SEO?

Link building is an important part of SEO because it helps search engines to determine a website’s relevance and authority. Links from other websites to a website indicate to search engines that the website is credible and has useful content. The more inbound links a website has, the more likely it is to be ranked higher in search engine results pages.

Link building also helps to increase a website’s visibility. When other websites link to a website, it increases its chances of being seen by potential customers. The more links a website has, the more likely it is to be seen by more people. This can lead to increased website traffic and potential customers.

Link building is also important for SEO because it allows search engines to crawl a website more effectively. Search engines use links to navigate from one page to another. When a website has a lot of links, it is easier for search engines to find and index the website’s content. This can lead to better rankings for the website. Link building also helps to build relationships with other websites and can lead to more opportunities for a website to gain visibility and increased website traffic.