How often should I update my SEO strategy?

It depends on your industry and the changes that are happening in the market. Your SEO strategy should be regularly updated to ensure that your website is optimized for the most current search engine algorithms and is keeping pace with your competitors. It's important to stay on top of any changes in the search engine algorithms and adjust your SEO accordingly.

As a general rule of thumb, it's recommended to review and update your SEO strategy at least once every three to six months. This allows you to take into account any new changes in the market, as well as any changes to search engine algorithms. It also gives you the opportunity to review and tweak your existing SEO strategy to ensure that it is still effective.

Finally, it's important to understand the importance of testing and experimentation when it comes to SEO. This means that you should be willing to test different approaches to see what works best for your website. This can involve anything from changing titles, descriptions, and keywords to trying out different link building strategies. By taking the time to test and experiment, you can continually refine and optimize your SEO strategy in order to maximize its effectiveness.